We used creative storytelling in this character driven 2D animation to highlight ASSA ABLOY's environmentally sustainable practices. By taking a step away from the traditional corporate video style of motion graphics, we were able to create something that really paid tribute to the important message being told. This proved to be the perfect choice for the campaign as it was so well received by audiences from China to the company's headquarters in Sweden.
Title: Sustainability Journey
Client: ASSA ABLOY
Agency: Treacle
Director: Tom Mitchell
Ken Pun, Disney
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Address: Unit D, 30/F, Morrison Plaza, 5-9A Morrison Hill Road,
Wanchai, Hong Kong
Phone: +852 3565 5265
Email: josie@treacle.media
Address: 15/120, Vibhavadi Rangsit Soi 16/27,
Ladyao, Chatuchak, Bangkok, 10900
Phone: +66 85 055 6614
Email: veronica@treacle.media
Address: Suite 301, 61 Marlborough St,
Surry Hills, Sydney, 2010, Australia
Phone: +61 291 583 249
Email: james@treacle.media
